Be Informed,
#BuyInformed.

The United States — as one of the largest consumer markets in the world — drives demand for products around the globe, and represents a significant market for illegal wildlife and wildlife products, including jewelry, clothing, medicine, carvings, souvenirs, household décor, pets and food. This demand supports a trade that threatens to decimate wildlife populations around the world, from iconic species to little-known animals that are critical to ecosystems and livelihoods.

Learn more below about how you can be an informed consumer. 

If you believe wild things belong to all of us,
If their fate matters to you,
If you think someone should protect them,
Hear this now.
That someone is you.